Spartn Internet Consulting Corporation Strategic Website Development and Consulting
 
services

Corporate Office

115 W. Allegan St.
Eighth Floor
Lansing, MI 48933-1717







ecommerce consultant
ECommerce Consulting Services

Spartan Internet Consulting leverages a wealth of eCommerce experience and Internet marketing skills to help clients attract, retain, and convert qualified web traffic. We strive to form long-term ecommerce consulting relationships that provide our clients with consistent value and results.

 

1. Attract
Generate qualified traffic in two ways:
  • Organic Search Engine Optimization - Organic SEO involves site re-structuring and re-programming to make the site search engine friendly. Standard organic optimization is a low-cost way to generate extremely qualified web traffic.
  • Pay-per-Click Online Marketing - Pay-per-Click marketing is a paid, performance-based search engine optimization method that places your site among the top search results on major search engines. Spartan Internet has experience facilitating and implementing effective and cost-efficient online marketing campaigns.
2. Retain
Retention involves transitioning your qualified traffic into an engaged, active visitor. We use a few methods to help our clients retain visitors and pull them toward conversion:
  • Site Tone & Manner - An engaging site design helps to emotionally involve the visitor in site content. Site aesthetics have a powerful effect on a visitor's attitude towards product and service offerings, and their likelihood to continue to navigate through your site.
  • Navigation - A user-centric, clean navigation system gives visitors the road map they need to reach an end objective. Online customer segmentation is a critical factor in retaining web traffic and delivering the right message, at the right time. We work with your marketers to define key audience segments and determine how to effectively reach them online. The goal is to build a 1:1 relationship between a visitor and your site's message.
  • Content Packaging & Presentation - The organization of content on the site must reflect the needs of visitors in order to encourage the desired navigation actions. Content packaging is a mixture of text, images, and web applications that enhances usability and keeps traffic flowing smoothly around the site.
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3. Convert
Converting qualified traffic into business leads involves fine-tuning site information architecture based on detailed visitor behavior analysis.  The conversion stage’s effectiveness lies in a marketer’s ability to integrate a wide range of persuasive tactics. One of the ways we can fine-tune conversion rates after implementation is to perform:
  • Visitor Behavior Analysis – We utilize industry-leading web analytics tools to discover weaknesses in individual page conversion and correct them accordingly. By eliminating visitor abandonment points, we are able to keep your visitors interacting with your site longer, and make their interactions targeted and linear. Conversion is a result of a user-centric navigation system that seamlessly pulls users from an entry page right through the site towards a final objective.
"Being new to e-commerce business, I had a general idea of what I wanted but I didn't have a clue on how to do it. I would love to thank all the employees at Spartan Internet for their hard work and having the ability to customize the site to fit my exact needs. I have just recently started marketing the website over the Internet through search engines and my first month sales were over $100,000. Marketing can only bring you so far. The website you have designed has produced a winner. It looks professional and easy to use which is the key to having customer make a sale instead of leaving and going elsewhere!"

Christopher M. Sass
President- Payless Contacts





Start My Store

Spartan Internet Consulting can facilitate both custom eCommerce consulting relationships or help our clients manage eCommerce initiatives through StartMyStore.com.

We have taken advantage of our extensive e-commerce experience to provide a set of customizable tools to help your site get found, purchased from, and revisited. At the same time, you get complete control over all aspects of your online business with easy to use point and click web interfaces.


For detailed information, visit http://www.startmystore.com.

Standard Features Include
  • Your Name.com
  • No Software to Install
  • Customer Email Marketing
  • Built-in Shopping Cart System
  • Free Upgrades
  • Easy Point and Click Web Administration
  • Web Hosting Included
  • Free Merchant Account
  • Free merchant Account Setup
  • Real-time Credt Card Processing
  • For a full list of features click here.



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    We would enjoy the opportunity to answer any questions and provide you with information to make a comfortable and informed decision about how the Internet fits into your business.
     

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    Headquarters

    115 W. Allegan St.
    Eighth Floor
    Lansing, MI 48933-1717

    Metro Detroit

    34119 W. 12 Mile Road
    Suite 325
    Farmington Hills, MI 48331

    Washington DC
    6701 Democracy Blvd
    Suite 300
    Bethesda, MD 20817

    Ft. Lauderdale, FL
    1451 West Cypress Creek Road
    Suite 300
    Fort Lauderdale, Florida 33309
     
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